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How To Grow Your SaaS Product Community with Network Effect

How To Grow Your SaaS Product Community with Network Effect

The network effect is the ultimate marketing strategy. For a SaaS business, cultivating a network effect increases customer satisfaction and retention strengthens customer loyalty and creates a viral loop, a…

How Lululemon is Winning the Retail Game with Community Initiatives

For any retailer, the pivotal factor for succeeding in the business is about building customer trust and trust manifests from strong relationships. According to a report by Nielson, about 62%…

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