In the current digital landscape, communities are not just nice-to-have growth tactics, they are closely aligned to the company’s business goals. And we know that the secret of any successful firm is based on a highly engaged community of users who eventually become advocates. However, building a modern community is a daunting task that involves meticulous planning, handling uncertainties, managing diverse expectations, continuously improving the plan on every stage, paying attention to the voice of users, and evolving together with the members
In this guide on community management, we have highlighted the actionable takeaways for launching branded online communities. It covers the end-to-end steps required to successfully launch online platforms for sustainable growth — right from setting objectives and interacting with key stakeholders to adding users and promoting the community.