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April Maclean

April Maclean




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Community is both life-changing and revenue-changing. That’s why April founded Wondry, an agency that does only one thing powerfully well: community strategy.
Wondry helps the world’s most inspiring brands launch their digital communities,  driving revenue and loyalty up and costs down. Wondry’s signature CommunityOS process is a 360 approach to community, covering strategy, execution, and growth.


  • Community setup
  • Community engagement
  • Growth
  • Strategy and consulting
  • Launch plan
  • Analytics

Wondry covers all aspects of community design with the CommunityOS model. The team starts with a one-week sprint to analyze the community and content landscape around your industry, using that data to create a long-term strategic roadmap that covers the launch and scale of your brand community. The end result is a high-affinity, low-cost ecosystem that keeps you in constant tune with your greatest brand advocates.


$10,000/strategic plan

Industry specialization

  • Software and SaaS
  • Gaming / E-sports
  • Retail / E-commerce
  • Online / Internet Services
  • Media and publishing
  • Healthcare
  • Non-profit