Social login
Definition
Social login is a mechanism that allows customers to use the account credentials of a social media site to
log in to a third-party service. It makes registering for your product or community easy, thus removing a barrier
to acquisition.
The feature also makes logging in again easy, which encourages people to keep coming back.
How does social login work?
When someone tries to sign in to your account using their social details, a request is sent to the social network that approves its identity. You just need to integrate your platform with the social network.
What sites offer social login?
Facebook, Twitter, LinkedIn, and Google are some of the most commonly used platforms for social login.
Related terms
Self-service support is when customers use your resources to find solutions to their problems independently instead of contacting your team.
Single Sign-On (SSO) is a system that lets people use the same login details for multiple platforms. An example you are probably familiar with is Google, which enables you to use the same details for all its services, including YouTube, Gmail, and Chrome.
